Send text versus trigger event

The differences between sending text and triggering events

Send text vs. Trigger event

Within Flow.ai you'll find rich UI elements such as Quick Replies, Buttons, Cards, Carousels and more. When using Quick Replies you will notice that the have several options, two of them being "Send text" and "Trigger event". This article describes the differences between "Send text" and "Trigger event"

Sending text

When selecting "Send text" from the drop down menu you'll be asked for a label and for a value. The label of the button shows the text that is visible for your end-user within the button or quick reply, while the value represents the actual text value that will be send into the platform when your end-user uses the button. Make sure that the text that is being send into the platform should also be a text trigger for another flow, otherwise you'll have people being stuck in between flows.

The option of send text is often used for:

• Increased customer interaction
• Faster communication
• Steering the user

Trigger event

The "Trigger event" option can only link to events. You can have a flow starting with an event or you could have an event somewhere in the middle of a flow. This allows you to link to specific parts within your design.

A great example is the feedback flow. You probably want your users to enter a feedback flow only after a question has been handled by the bot. In this scenario it might be wise to use the "Trigger event" with a label "Leave your feedback" and event "Feedback"

The option of trigger event is often used for:

• Linking to specific parts within your design
• Looping of flows
• Guiding the user